Vine has become one of the most popular online marketing trends for business owners to turn to. Issa Asad, CEO of Q Link Wireless, LLC, and Quadrant Holdings, LLC, of Dania, Florida, has released various articles, including a detailed e-book, which explains the importance of Vine as a part of your social media marketing package.
Vine has to be properly incorporated, and used by businesses, in order to have a lasting effect,” said Issa Asad. There are several ways in which you can use Vine videos; these are 3 ways to use Vine in 2015, to showcase new products, show customers something new or simply teach them something they don’t know about your business.
1. For Showcasing
One of the most common uses for Vine videos it so showcase a new product. With the short, 6 second clip, what better way to give your audience a small teaser without giving away too much? Furthermore, with Vine videos, you are forced to think quickly and creatively. This will show your followers your brand is fun, innovative and creative; plus, they get a little behind the scenes look at what’s to come for your business.
2. As Entertainment
Another popular method in which you can use Vine is to entertain. Issa Asad feels entertainment is one of the best ways to interact with your customers. You have probably seen hundreds of short, funny Vine videos you can’t forget. This is how Issa Asad feels your company should use such video clips. When you entertain your public, they are going to remember the message and product you are showcasing to them. With the short video clips, you can’t help but entertain them when the video clips are fun, funny and innovative. So, use this to your advantage as you try to create your short videos to share with your audience.
3. Customer Service
Using Vine videos to provide customer service and feedback to customer inquiries or concerns is a new trend which businesses should embrace in the coming year. Due to the fact that many people feel businesses do not respond, and that service agents aren’t helpful, they lose a large number of customers on a daily basis. Why not bring Vine to life, via your customer service agents? Use this short video clip to answer a question, concern, to voice something new or to let your audience know you are engaged, and that your company actually does care about their concerns and issues with the company.
Social media marketing isn’t going anywhere, and neither are Vine videos. As a business, you have to learn to embrace them, and to make them a part of your regular marketing routine. Doing so will not only help you engage, but also keep on top of the concerns, inquiries and desires that your customers have. When you properly use this medium, it will greatly impact the overall marketing and online relation with your customer base. These are 3 ways to use Vine in 2015 if you want to see more returns, and if you want to keep your customers loyal throughout the year.